Summary: Medium: Book Publisher: John Wiley
Topic: Customer Care
"Customer Service For Dummies, Third Edition" integrates the unbeatable information from "Customer Service For Dummies" and "Online Customer Service For Dummies" to form an all in one guide to customer loyalty for large and small businesses alike. The book covers the fundamentals of service selling and presents up to date advice on such fundamentals as help desks, call centers, and IT departments. Plus, it shows readers how to take stock of their customer service strengths and weaknesses, create useful customer surveys, and learn from the successes and failures of businesses just like theirs.
